Business Details
Your Trusted Source for Raw Pet Food in Rockport
Shebang's Natural Selection was founded on the principle that pets thrive best on a natural diet mirroring what carnivores consume in the wild. Established by Charity, a dedicated breeder of championship show dogs, our business combines decades of hands-on experience with scientific research to promote pet health through raw food and supplements. We prioritize transparency in sourcing, rigorous quality control, and personalized nutritional counseling to ensure pets receive optimal nourishment. Our commitment to natural health has earned us a loyal customer base across southern Indiana and beyond, with clients praising our expertise, product quality, and compassionate approach to pet care. 
Services
Raw Pet Food
Supplements
Nutritional Counseling
Dog Training
Dry Pet Food
Raw Frozen Food
Pet Boarding
Product Delivery
Educational Resources
Health Consultations
Highlights and features
- We offer free nutritional counseling from experienced pet health experts
- Our raw diets use 100% human-grade ingredients with no artificial additives
- We provide personalized pet health solutions based on 20+ years of breeding experience
- Our staff maintains rigorous food safety standards and handling protocols
- We combine scientific research with practical experience in carnivore nutrition
What people say
Knowledgeable staff
Healthier coat
Helpful
Great resource
Improved health
Services
Raw Pet Food
Our raw pet food formulations provide complete nutrition using human-grade meats and natural ingredients. These diets preserve essential enzymes and nutrients lost in processed foods. We offer multiple blends including chicken-based formulas, organ meat mixes, and vegetable-enhanced options to support pets' carnivorous needs.
Nutritional Counseling
We provide personalized nutritional advice to help pet owners transition to raw diets. Our experts explain feeding ratios, food safety practices, and health monitoring techniques. This service helps ensure pets receive balanced nutrition tailored to their specific needs and lifestyle.
Pet Supplements
Our supplement selection includes digestive enzymes, probiotics, and natural remedies to enhance raw diets. These products support immune function, skin health, and digestive wellness. We carry trusted brands like NZymes and Kelp Products of Florida for comprehensive pet health support.
Dog Training
We offer group training classes and private lessons covering basic obedience, behavior modification, and socialization. Our training approach emphasizes positive reinforcement techniques that build trust between pets and owners while addressing specific behavioral challenges.
Dry Pet Food
For pet owners not ready to switch to raw, we offer premium dry food formulas meeting strict quality standards. Our selection includes grain-free, chemical-free options from trusted brands like Nutri Life and Pure Vita that provide balanced nutrition without artificial additives.
People
Charity
Founder
Charity founded Shebang's Natural Selection based on her experience raising championship Harlequin Great Danes. She developed the business after extensive research into canine health and nutrition, creating natural diet solutions that improved her own dogs' longevity and vitality.
Questions
What are the benefits of switching to a raw pet diet?
Raw diets preserve natural enzymes and nutrients lost in processed foods, supporting better digestion, healthier skin/coat, and improved overall vitality in pets.
How do I transition my pet to raw food?
Start with chicken backs for 2-4 weeks to allow digestive adjustment. Gradually introduce other proteins while monitoring your pet's response to ensure smooth transition.
Do you offer nutritional guidance for raw feeding?
Yes, we provide free personalized counseling to help determine appropriate feeding amounts, balance nutrients, and address specific pet health concerns.
What safety precautions should I follow with raw pet food?
Handle raw meat like human food: refrigerate properly, wash surfaces after preparation, and practice good hygiene to maintain food safety standards.
Can I feed both raw and kibble diets?
We recommend feeding raw and kibble separately due to different digestion requirements. Many customers successfully alternate meals while transitioning their pets.
What supplements do you recommend with raw diets?
We suggest digestive enzymes, probiotics, and occasional kelp supplements to enhance nutrient absorption and support complete nutritional balance in raw-fed pets.
